Ideas On How To Design A Tea Logo
The role of a logo in any brand cannot be ignored, but there are a few factors that one ought to have in mind when creating a tea logo to ensure that the branding will be strong. When designing a tea logo, the largest part of the logo design will depend on the tea industry specifically, but there are four general factors that the logo designer ought to have in mind when coming up with the logo.
A company that seeks to create a tea logo ought to come up with an evergreen logo, not with regard to the color but in terms of the content and the design of the logo which ought to be long lasting. Content and the design of the logo should enable the company to use the logo for over ten years. When designing the logo one should seek to avoid trends as they are short-lived but instead make the traditional and classic look which is an integral part of the industry count. If a company uses the trending element when creating a logo, and they may have to rebrand when the trends become irrelevant, a process which won’t only cost the company regarding finance but may also confuse the customers.
When designing a logo for your tea brand, one should keep the logo elegant by avoiding overcrowding the logo design using many elements but focusing on concrete branding. An example is the logo that the Chateau Rose uses for Rooibos Tea UK which implies the need to consider simplicity in the logo. The ‘C R’ initials stand out perfectly against the white background as they are written in a looped white script. The customers can easily identify the brand and thus a logo will help any tea company to establish itself as a staple in the industry.
Any tea logo that a company designs also ought to be legible. Some logos will turn blurred and become illegible when one resizes them. When designing a logo, one needs to keep in mind that the logo will be used on various platforms such as the company’s website, their social media profiles and also on the business cards as part of the company’s marketing strategy. One thus should ensure they minimize the amount of texts and images in the logo’s design which ensures that the logo remains clean and the design won’t be lost when the logo is resized.
Creativity is also essential when creating you tea logo. When designing the tea logos, avoid the use of tea leaves, tea bags, teapots and tea mugs which have been used in many other logos.